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The authors provide a step-by-step guide to the research act. Full of definitions and illustrative examples, the book presents criteria for evaluating a study, as well as responses to common questions posed by students of qualitative research. S[...]Ouvrage
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This expanded second edition: - Explores how to effectively focus on data collection and to think about it for theorizing - Kathy Charmaz presents the definitive guide to doing grounded theory from a constructivist perspective. This second editi[...]Ouvrage
"The latest edition of Corporate Communication has been fully revised by the author to reflect new trends and developments in social media and to capture emergent topics like CEO activism and corporate character. It remains essential reading for[...]Ouvrage
Cross-Cultural Management: Essential Concepts introduces readers to the fundamentals of cross-cultural management by exploring the influence of culture on interpersonal interactions in organizational settings and examining the ever-increasing nu[...]Ouvrage
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Combining comprehensive coverage with a wide variety of real-life cases, International Entrepreneurship gives you the tools you need to successfully launch international ventures in today's hypercompetitive world. Bestselling author Dr. Robert D[...]Ouvrage
Sebastian B. REICHE, Auteur ; Anne-Wil HARZING, Auteur ; Helene TENZER, Auteur | London : Sage Publications | 2019Divided into three parts, the first section looks at the ways of thinking about IHRM theory and practice; the second section deals with multinational companies and how they manage their workforce around the world; the final section looks at both[...]Ouvrage
Daniel W. BAACK, Auteur ; Eric G. HARRIS, Auteur ; Donald BAACK, Auteur | London : Sage Publications | 2013International Marketing presents an innovative, integrated approach to the course, in which marketing concepts are explored in depth within the international context. The authors identify five key factors that impact any international marketing[...]
