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The subject of the book is "Customer Relationship Management (CRM)." The target audience is multi-layered:Businesses of all types and sizes from SME's upwards. Board Directors, Senior Managers and middle managers in CRM related functions: IT, Ma[...]Document électronique
This book positions risk management as a key element in successfully managing a nonprofit organization. Risk management in nonprofits has several unique characteristics that distinguish it from risk management in for-profit organizations. The au[...]Document électronique
This book gives us a holistic description of all paragons involved in small business operations during crisis years and suggests the necessary steps that need to be taken to help them overcome their problems.The author clearly demonstrates the c[...]
