| Title: | Exploring Strategy |
| Authors: | Gerry JOHNSON, Author ; Richard WHITTINGTON, Author ; Kevan SCHOLES, Author ; Steve PYLE, Author |
| Material Type: | printed text |
| Edition statement: | 9ème éd. |
| Publisher: | Londres [Royaume Uni] : Pearson Education Limited, 2011 |
| ISBN (or other code): | 978-0-273-73702-5 |
| Size: | 773 p. / 26 cm |
| Languages: | English |
| Class number: | 702 (Stratégie d'Entreprise) |
| Descriptors: |
Thésaurus du Management COMPANY ; STRATEGY |
| Abstract: | Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers.Exploring Strategy, Text & Cases has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.The 9th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels. |
Physical copies (1)
| Barcode | Call number | Media type | Location | Section | Status |
|---|---|---|---|---|---|
| 106922 | 702 JOH-2011 | Imprimé | Bibliothèque | Management / Stratégie | Available |
