| Titre : | Exploring Strategy |
| Auteurs : | Gerry JOHNSON, Auteur ; Richard WHITTINGTON, Auteur ; Kevan SCHOLES, Auteur ; Steve PYLE, Auteur |
| Type de document : | Ouvrage |
| Mention d'édition : | 9ème éd. |
| Editeur : | Londres [Royaume Uni] : Pearson Education Limited, 2011 |
| ISBN/ISSN/EAN : | 978-0-273-73702-5 |
| Format : | 773 p. / 26 cm |
| Langues: | Anglais |
| Index. décimale : | 702 (Stratégie d'Entreprise) |
| Catégories : |
Thésaurus du Management ENTREPRISE ; STRATEGIE |
| Résumé : | Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers.Exploring Strategy, Text & Cases has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.The 9th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels. |
Exemplaires physiques (1)
| Code-barres | Cote | Support | Localisation | Section | Disponibilité |
|---|---|---|---|---|---|
| 106922 | 702 JOH-2011 | Imprimé | Bibliothèque | Management / Stratégie | Disponible |
