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Marketing and sales prioritize AI and machine learning more than any other business department, yet often struggle with how to scale and strategize the opportunities it presents. AI Strategy for Sales and Marketing presents a framework for under[...]New
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Victor CRETE, Author ; Aliaa EL SHOUBAKI, Thesis advisor | 2017This study aims at showing the impacts of AI in big companies. Thecompaniesstudied are the onewith more than 5,000 employees and with an international scope, but regardless of their activity. By making comparison with the literature and the many[...]printed text
Dans le monde numérique, l'idée importe peu, c'est avant tout son exécution qui compte. Ce qui caractérise une entreprise innovante, c'est sa compétence logicielle, sa rapidité dans l'exécution et sa capacité à mettre en place des itérations rap[...]electronic document
First published in 1987, this book provides a stimulating introduction to artificial intelligence (AI) - the science of thinking machines. After a general introduction to AI, including its history, tools, research methods, and its relation to ps[...]printed text
Artificial Intelligence and Integrated Intelligent Information Systems Researchers in the evolving fields of artificial intelligence and information systems are constantly presented with new challenges. Artificial Intelligence and Integrated Int[...]electronic document
This book offers a practical guide to artificial intelligence (AI) techniques that are used in business. The book does not focus on AI models and algorithms, but instead provides an overview of the most popular and frequently used models in busi[...]electronic document
Cory NG, Author ; John ALARCON, Author | RoutledgeArtificial Intelligence in Accounting: Practical Applications was written with a simple goal: to provide accountants with a foundational understanding of AI and its many business and accounting applications. I[...]electronic document
Blockchain technology and artificial intelligence (AI) have the potential to transform how the accounting and financial services industries engage with the business, stakeholder and consumer communities. Presenting a blend of technical analysis [...]printed text
Michael LEWRICK, Author ; Christian DI GIORGIO, Author ; Laurence NICOLAIEFF, Translator | Montreuil [France] : Pearson Education France | 2019Blockchain, le sujet est à la mode et entrepreneurs ou dirigeants en entendent parler quasi quotidiennement. Mais à quoi sert-elle ? Comment en tirer parti pour développer de nouvelles opportunités de croissance et développer son business ? Adop[...]printed text
L'entrée du numérique dans nos sociétés est souvent comparée aux grandes ruptures technologiques des révolutions industrielles. En réalité, c'est avec l'invention de l'imprimerie que la comparaison s'impose, car la révolu¬tion digitale est avant[...]printed text
Découvrez dans les 7 chapitres thématiques de cette 15e édition de Digital Marketing, toutes les nouvelles tendances du marché, les chiffres-clés, les campagnes les plus innovantes et des conseils d'experts sur des problématiques digitales d'act[...]printed text
Etude sur la façon dont le numérique modifie les pratiques de l'orientation professionnelle. Les auteurs montrent en quoi les nouvelles technologies permettent un accompagnement différent en connectant les personnes aux ressources les plus utile[...]printed text
"La transformation IA sera humaine, culturelle et sociétale avant d'être technologique". La montée en puissance de l'Intelligence Artificielle confronte l'entreprise à des choix fondamentaux, et à une réflexion éthique et responsable. Nombre d'[...]printed text
This book will help you understand AI, its implications, and how to adopt a strategy that is rational, relevant, and practical. Beyond the buzzwords and the technology complexities, organizations are struggling to understand what AI means for th[...]printed text
Through the technology embedded in almost every major tech platform and every web-enabled device, algorithms and the artificial intelligence that underlies them make a staggering number of everyday decisions for us, from what products we buy, to[...]
