Author details
Author Michael AHEARNE |
Available item(s) by this author (1)

![]()
Book
Gerald L. MANNING, Author ; Barry L. REECE, Author ; Michael AHEARNE, Author | Harlow : Pearson Education Limited | 2014This book helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of “learn by doing” [...]